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Get a taste of New Mexico’s magnificent tradition in agriculture and business

Learn About Our Logo Program

A Story Of Blessings

The Impossible Happens Here

What is the spirit? Watch the New Mexico Department of Agriculture “Our Spirit” video.

A Story Of Blessings

The Impossible Happens Here

What is the spirit? Watch the New Mexico Department of Agriculture “Our Spirit” video.

Take the

$5 Challenge!

Elevate New Mexico agriculture by spending $5, or increasing your spending by at least $5 per week, on New Mexico agriculture products year-round.  Learn more about the $5 Challenge here.

Become a $5 Challenge Partner Retailer!
Taste the Tradition

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Follow us on social media for information on New Mexico agricultural products, recipes, giveaways, and more!

“I have participated in the Taste the Tradition®/Grown with Tradition® program since it was first introduced. Over the years I’ve received trade show assistance and label assistance. Between 2004 and 2014 I also received retail advertising assistance for the New Mexico Specialty Foods Stores that I had in Cottonwood Mall and other locations. Being the owner of a small business, I have appreciated the assistance given from the Taste the Tradition®/Grown with Tradition® program. It has helped with expenses in these areas.”

Barbara Mangum, Owner
Mangum Enterprises, established 1989

“Many entities promoting New Mexico products and specialty crops have come and gone, however, New Mexico Department of Agriculture’s Marketing & Development team and Taste the Tradition program has been a steady source of assistance to our company. Next year we celebrate our 20th year in business and we are grateful for the assistance we have received.”

Anna Shawver of Apple Canyon Gourmet